“Shop Local” Is No Longer Just a Slogan; It Represents Solidarity
As we approach the one-year mark of the global pandemic, it’s not a secret that the impact has been felt greatly across Canada – especially within the retail industry. Nowhere is that more apparent than the higher levels of economic damage encountered by small businesses affected by the crisis. According to Statistics Canada, nearly 60% of small businesses have experienced a decline in revenue of 20% or greater.
There are a number of ways to support your local businesses. Many have pivoted to offer e-commerce options so that you can shop from the comfort of your own home, having your purchases shipped directly to you – or some cases, even delivered right to your door from shop owners and staff. Curbside pick-up has also become a popular offering, with stores encouraging customers to place orders by phone or online, then pick up their goods with speed and ease – without needing to even step foot inside the store.
Another note of consideration when shopping local, especially in terms of accommodation and take-out food, is to purchase directly from the business, rather than buying through a third-party website or application – which always take a cut of the sale. When you purchase direct from the source, all of the funds are staying within your own community, which is integral for the sustainability of your local economy.
You’ll notice in our recent BLBCA-BMFF Raffle, we supported as many local manufacturers as we could – including Arc’teryx and G3 Genuine Gear Guide – while also supporting a local retailer – True Outdoors – by purchasing these prizes directly from the owner.
We know the big giants are likely to be around long after things have settled, but the chances of your local cafe, sporting goods, or hardware store being open are, unfortunately, much smaller. If you want to see your favourite local businesses continue to not only survive, but thrive, be intentional with your shopping. The phrase “shop local” is no longer just a catchy marketing slogan in the consumer marketplace; it now represents solidarity with those in our community who we wish to support with action – and our dollars.